Members Directory

Hello and welcome to BabyBjörn! BabyBjörn is a Swedish family-owned business started in 1961 by Björn and Lillemor Jakobson. Our products are now available in more than 50 countries all over the world. Our mission Everyone who works here has an important mission: to develop good, functional and safe products for very young children. These products are also designed to support a child as they develop, up to the age of about three years. Most of us who work here are parents too. We all want to make a difference and simplify daily life for families with young children. So we constantly look for new solutions and improvements, based on our unique safety and quality mindset. Our concept We are a family-owned company that feels a great sense of dedication. In addition to developing safe products, we also want to be able to provide parents with useful information. Our concept has always been to make daily life easier for families with young children by developing innovative products for children up to the age of three years. Form and function Products from BABYBJÖRN have a pure, classic yet contemporary design, with no unnecessary details. They also have soft, child-friendly shapes. Good design will always be about the balance between effective function and visual appeal. Our products also need to be timeless and equally appealing to mums, dads and children.